I am very happy to announce, that at last nights Drapers Etail Awards, MyTights was awardedBest Specialist Etailer 2010!
The very glamorous Drapers Etail Awards, hosted by Claudia Winkleman, were held at the Bloomsbury Ballroom in London last night, where the best of the online fashion industry were recognised.
We dressed up in our finest tights – I went for some of the new, and very sparkly, Bebaroque range (left) – and had a fabulous evening watching the catwalk and letting the champagne and canapes flow!
With a shortlist of 8 online fashion retailers, we were up against strong competition, so I was utterly thrilled that we were announced Best Specialist Etailer! Before getting rather nervous about heading up on to stage to collect our trophy, in my bright pink sparkly tights!
Best Specialist Etailer
MyTights were described as a “clear winner”. We were recognised for our “extensive range of tights – from opaque and classic sheer, to multi-coloured and patterned fashion-led prints”. Along with our range of shapewear, socks, and specialist ranges for extra tall or fuller figured women.
We were commended for our advice pages which “covers all a shopper needs to know”. Further praise was for the “clean design, layout and ease of usability of the site”, as well as our ‘Compare Product’ tool which “allows customers to see a clear, detailed breakdown of each chocen product in an easy and printable format”.
Founder of MyTights.com